Deux Vingt

2-20 × Art chaos

From Abstract to Concrete2023/2024

Overview

Art Chaos sought to revolutionize the realm of experiential art, pioneering a unique space dedicated to spin-art, fluid art, splatter, and more. Their aspiration was to craft a brand that exuded the sheer exhilaration of unrestrained creativity while being universally appealing across age groups. To this end, our team approached it aiming for a brand identity that would seamlessly blend playful chaos with structured design.Drawing from a palette of innovation and strategy, our team devised a comprehensive branding blueprint for Art Chaos, encompassing branding, design, promotional materials, animations, and more.

0Brand Reach at Launch

0%1st Year Conversion Rate

0%Merch Sold Within a Week

Services

Brand Identity

Web Development

Merch

Posters

Content Capture

Motion Graphics Design

Brand Identity

A thrilling ride through creative mayhem. The outcome: a memorable visual identity with the Kyivtype Sans and a bold blot that makes a lasting impact and sticks in the minds of customers, capturing the essence of their innovative art space.

MErch & Print

Beyond the canvas, revamping Art Chaos’s print and merch was a burst of colorful innovation. We introduced abstract designs, vivid colors, and striking shapes, creating items that engage and delight both adults and children.

Credits

Creative Direction / Experience Design - Aleksei KniazevCreative Direction / Experience Architect - Tikhon KazankovCreative Direction / Experience Design - Kyrylo DovhanGraphic Design / Illustrator - Egor GolopolosovGraphic Designer - Max MalkinGraphic Design - Artem VelychkoPhotographer - Anna VienMotion Graphics - Tanya Zoobko

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